Logo design, brand identity, web design, and illustration
Illfred is a mysterious figure. One part rapper, poet, revolutionary and voice for change. Much like a superhero, he conceals his identity as he fights for justice, peace and understanding. The goal of this project was to develop a comprehensive brand image. This would involve a logo design, character design and a little world building.
Role: Graphic Design, Art Direction, Illustration and Consultation.
Technical: Adobe Illustrator, Photoshop, Wordpress, Adobe Draw